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From global factory to global mall: East Asia's changing export composition

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Matthias Helble, Boon-Loong Ngiang, VOXEU 08 September 2014

Over the past two decades East Asia has been highly successful in building up and joining global supply chains, and has been described as Factory Asia. This column argues that East Asia, apart from being the centre of global manufacturing, is now also emerging as one of the world's leading final markets for consumption goods.

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